One concern many over-40 adults have is bulking up too much. The truth? Strength training won’t make you bulky—it’ll make you leaner, tighter, and stronger.

PRIME40 uses controlled resistance training to help you gain functional muscle, not unnecessary mass. This muscle helps with fat burning, joint support, and daily energy levels.

For women especially, resistance training is essential to offset hormonal shifts that lead to fat storage. For men, it restores testosterone levels and posture.

This isn’t about bodybuilders—it’s about building a body that works for life.